José-Carlos García-RosellJan 11, 20223 minHow did Christmas tourism in Lapland begin? There has always been the belief that Santa Claus lives some where in the North. People in the U.S. have believed that Santa’s home is...
José-Carlos García-RosellNov 22, 20214 minSustainability innovation through strategic foresightSustainability leaders like Yvon Chouinard (Patagonia), Mark Constantine (Lush) and Anita Roddick (Body Shop) shared one thing in common:...
José-Carlos García-RosellMay 27, 20214 minOnline experiences: A quick fix or a new opportunity for tourism innovation?For years, travelling has been an essential part of our lives, a way to relax, to get to know new places and people, to experience new...